There are thousands of options when choosing a digital marketing tool… And they mainly differ in functionality, ease of use, and strategy execution. In addition, some tools perform multiple tasks from one platform. Like… Email marketing Customer Relationship Management Analytics Keyword research Table of content Prospecting & Cold Outreach Social Media Marketing Email Marketing SEO […]
Email finder tools differ by price, accuracy, and ease of use. In addition to that, many email finder tools also have secondary features such as: email verification email enrichment email drip campaigns searchable databases The bottom line: if you’re looking for the best email finder tool for your specific company, situation, and needs — this […]
Next to creative content marketing, influencer campaigns, and paid social, email might not seem like the sexiest marketing tactic, but it works. In fact, 174% more conversions are driven by email than social media, and email marketing delivers an average return-on-investment of $44 for every $1 spent. That’s a 4400% ROI – way above what […]
Email is a focus of many businesses’ marketing efforts. It makes sense to use email because, well, everybody has it: World email users are expected to number more than 3 billion by 2022. People check email frequently; 85% of American adults check theirs at least once daily. Beyond its ubiquity, email marketing is scalable, effective, […]
2.9 billion. That’s the number of projected worldwide email users by the end of 2019. In other words, one-third of the entire population of the world is hearing “You’ve got mail!” on a regular basis. But even with an ever-growing number of messages ending up in our mailboxes each week, email remains the preferred channel […]
What did one email say to the another? Let’s go interactive! Well since the emails asked for it, we had to oblige! Did you know that between 2014 and 2018 the average office worker received about 90 emails a day and sent around 40 business emails daily? How can you ensure that your email stands […]
Email verification: it’s the online marketer’s version of ‘stranger danger’. That might sound a bit facetious, but let me explain. ‘Stranger danger’ means staying alert to the people who are surrounding you and with whom you’re interacting, keeping yourself out of trouble, and protecting yourself from situations that could harm you. It’s the same with […]
You can create the perfect eCommerce email with enticing copy, spectacular images, and a geniusly-worded call-to-action—but if no one opens your email, none of that matters. After all, if a perfect eCommerce email falls in the forest… The average open rate for an eCommerce email is roughly 15.7 percent. There’s a lot of room for […]
Even if you can’t judge a book by its cover, you can (and do) judge emails by their subject lines. In fact, a good subject line is the top deciding factor that determines whether or not someone will take the time to open an email. When you’re sending a cold email, the quality of your […]
When you’re a freelancer or small business owner, you should continually work on getting new clients. This is because your success depends on your ability to generate new business. Sometimes, you can get new gigs through referrals or networking, but more often you’re going to be sending a proposal email to clients. Sending a proposal […]